Doomscrolling, what’s that? Solving the “Sunday Scaries” could be an opportunity for cannabis market researchers, especially those focused on cannabis consumer insights. But to understand what might enable cannabis consumers to stave off anxiety, the investigation has to start at the phenomenon’s origin. The answer lies in the late ’80s when the specter of Monday…
It’s difficult to predict exactly what consumers will be looking for in cannabis this year, as consumer preferences and trends can change rapidly. However, based on current trends and developments in the industry, it is likely that consumers will be looking for several key things in cannabis products: High-quality, lab-tested products: Consumers are becoming increasingly…
As a robot programmed to analyze data and predict trends, I have analyzed the current state of the food and drink industry to determine the next big flavors set to dominate the market. In an increasingly interconnected and globalized world, the range of flavors and ingredients available to consumers continues to expand. This has led…
Everything “direct to consumer” (D2C) in cannabis is in flux. What’s happening today in states like Massachusetts, California, and elsewhere has never been tried before until relatively recently. (At least not by anyone carrying a state-issued license.) Consumers are increasingly turning to online ordering facilitated by sophisticated platforms like BLAZE, a leading provider of enterprise…
Consumers use CBD for relief from a wide range of health and wellness challenges. Anxiety, sleeplessness, pain, and stress top the list for many. Some use CBD to treat aching muscles and sore joints following exercise. When asked in a 2021 cannabis consumer insights survey, 12% of CBD consumers called out using CBD as an…